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Metrics investors ask for

Burn multiple

Net cash burned divided by net new ARR added over the same period.

Why it matters

It answers how many dollars you consume to add a dollar of recurring revenue, which is the cleanest single measure of capital efficiency.

A worked example

Burning $2M while adding $1M of net new ARR is a burn multiple of 2.

What is typical

Under 2 is generally regarded as good at early stage. Above 3 invites hard questions about whether growth is being bought rather than earned.

Related terms

Runway

The number of months you can continue operating at your current net burn before running out of cash.

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ARR

Annual recurring revenue: the annualised value of contracted, recurring subscription revenue.

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CAC payback

The number of months of gross profit required to recover the cost of acquiring a customer.

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VCTerminal models these terms on your real cap table, so you can see what a term sheet pays you before you sign it.

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